Google Business Profile Description Generator
Your Google Business Profile description is often the first thing customers read. Answer a few questions and get a clean, natural description you can paste straight into Google, no jargon and no over-the-top claims.
Your description
Need a website to link from your Google profile?
Google lets you add a website link to your profile, and businesses with one look more established. LaunchSite builds and manages a simple one-page site you can link straight from Google.
- Free website build
- Hosting included
- SSL included
- Standard domain included
- Monthly updates included
- No tech setup for you
£39.99/month. First draft within 3 working days of completed onboarding. No upfront build fee.
Who it's for
- Local businesses setting up or tidying up their Google profile
- Owners who freeze up when asked to “describe your business”
- Anyone who wants a description that reads like a real person wrote it
How to use it
- Fill in your business name, type, area and main services.
- Pick a tone and add anything that makes you stand out.
- Copy the description into your Google Business Profile.
Frequently asked questions
What is a Google Business Profile description?
It is the short “from the business” summary shown on your Google listing and Maps. A clear description helps customers understand what you do and where, and makes your profile look complete.
How long should it be?
Google allows up to 750 characters, but shorter is usually better. Two or three natural sentences that say what you do, where and how to get in touch is plenty. This tool keeps you inside the limit.
Will this help me rank higher on Google?
A good description helps customers, and a complete profile is part of good local presence, but no tool can guarantee rankings. Adding a website link to your profile is one of the practical steps that helps you look established.
Does my Google profile need a website?
You can have a profile without one, but a website gives customers somewhere proper to see your services, prices and photos, and a link you can add to your profile. LaunchSite builds and manages that for you.